Launch hero
State the product promise, connect the featured product and add a small number of specific metrics.
Documentation
Sections and blocks
Use only the modules that reduce uncertainty for the shopper. A shorter, better-sequenced story usually wins.
Storytelling
Proof strip
Show concise measurements, certifications, warranties or service promises.
Feature chapters
Explain one advantage at a time with image, context, evidence and an optional next step.
Specifications
Present dimensions, materials, compatibility, performance and care in a responsive table.
Product comparison
Compare verifiable features between an edition and an alternative.
FAQ
Resolve delivery, returns, compatibility, warranty, repair, sizing and subscription questions.
Commerce
Product information
Arrange vendor, title, ratings, price, description, variants, plans, inventory, quantity, buy buttons, pickup, trust notes and collapsible content.
Featured product
Place a configurable purchase flow on the home page or another template.
Product recommendations
Show related or complementary products using Shopify recommendation data.
Catalog and utility
Discovery
Collection grids, storefront filtering, sorting, predictive search and full search results.
Editorial
Blog, article, standard page, contact page and custom Liquid sections.
Store essentials
Cart, header, footer, password, gift card, list-collections and 404 templates.